Neebo sells text books in hundreds of major university book stores nationwide and wanted to get students engaged from the minute they arrive on campus for the 2014 Spring semester. Building on last year's success of Contest Factory's Adam West Roshambo game, their agency decided on a new game concept; Get More, Save More Instant Win Game and Sweepstakes. The experience started with Booker Givington, the Neebo Get More, Save More Official mascot welcoming you to the website. Once you registered via Facebook Connect, the player clicked to provide a voucher ticket to an animated Booker Givington and he in turn provided a witty and slightly sarcastic response to let you know if you had won one of thousands of prizes. If you didn't win, Booker provided a 15% off coupon offer to make a future purchase. After playing, you had the option to share via Facebook, Twitter or email for more chances to play and win.
©2014 Contest Factory - Neebo is a registered trademark of Nebraska Book Company.